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Platform Wars at London Book Fair: Panel Debate

Platform Wars: The Scholarly Journal in a Changing World

“Platforms” has become one of the leading buzzwords in scholarly publishing. Journals turn into platforms, adding a myriad of new functions to the former static journal content. Technology providers are offering solutions for any kind of website-turned-platform. Additionally, researchers are faced with a diversity of platforms on which they can read, annotate, or review content. Yet, is all this diversity increasing impact or usability? Or is it only a way of diversifying supply in order to deliver innovation?

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Disruptive Innovation: Das Dilemma der Stärkeren

Keynote am 7. November 2015 beim eBookCamp, Hamburg
Marcel Knöchelmann

Disruptive Innovation: Das Dilemma der Stärkeren

Das Thema Disruptive Innovation geht schon länger in der Buchbranche um, mindestens etwa seit es das eBookCamp gibt. Nicht zuletzt wohl, weil seit etwa fünf Jahren Vielen klar ist, dass Amazon einige Veränderungen anstößt. Und obwohl es schon so viel besprochen ist, ist es dennoch immer wieder interessant zu sehen, in welchem Kontext es gebraucht wird, das bspw. zur Disruption aufgerufen wird. Das wird sehr schwierig sein und die Aufgerufen ziemlich erfolglos zurücklassen. Und es war auch gar nicht Sinn der Theorie von 1997 zu erklären, wie man disruptiert, sondern viel mehr, warum Unternehmen scheitern, wenn ihr Markt disruptiert wird. Und die Quintessenz ist, es ist die Stärke von Unternehmen. Weil Unternehmen stark sind, schaffen sie nicht, die Disruption zu überstehen.

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Disruptive Innovation: The Dilemma of the Fittest

Keynote speech for the eBookCamp on 7th November 2015, Hamburg
By Marcel Knöchelmann

Disruptive Innovation: The Dilemma of the Fittest

The topic Disruptive Innovation is a long time around in the publishing industry. At least as long as the eBookCamp takes place. That may be due to the fact that for around five years many in the publishing industry realise that Amazon initiates some changes. Yet, although it is a well discussed topic, it is interesting in which context it often appears, or that people actively call for disruption. It won’t be an easy task, the attempt to disrupt something. And it wasn’t even the purpose of the theory of 1997 to deliver a How-to-disrupt-guide. On the contrary, the theory attempted to explain why companies fail when their markets get disrupted. The very essence is: it is their strength. The strength of a company hinders it to get through a disruption.

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Digital Marketing Activities of an Open Access Journal

The following short essay will analyse the digital marketing of a title of the academic publishing market. The title is eLife, which is a scientific journal published by eLife Sciences Publications, Ltd.  University College London

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Academic Publishing Market in the UK

An Analysis of the Retail Sales of Academic Books in the UK

The following essay will analyse the academic publishing market in the UK. The analysis will incorporate and focus on data provided by Nielsen Bookscan in order to show the development of retail sales in the UK.  University College London

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Disruptive Innovation: Keynote Speech in Hamburg

I had the privilege to speak at the eBookCamp conference/barcamp in Hamburg about disruptive innovation. It’s a topic that haunts me for years and I’m happy to share my findings and views about it. This very speech spans from the invention of paperbacks over different models of change management, to heart attacks, the invention of shipping via containers, and – not to forget – the theory itself.

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Wellcome Collection Reading Room: Reflect Reading

Henry Wellcome watches the room

Henry Wellcome watches the room – Do you see him?

“Whatever we know about our society, or indeed about the world in which we live, we know through the mass media.” (Luhmann, 2000, p. 1). Niklas Luhmann once deciphered mass media as the lens through which a society learns about the world, its history, present, and – by combination – its future. Luhmann’s theory is an inspiring, but also frightening perspective on mass media. Can this perspective be translated into a space in which media is devoured? And furthermore, can a person’s view on the world be directly extended by the person’s physical environment? The Wellcome Collection Reading Room (from here on WCRR) attempts to.

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Book publishing: The next five years?

The next five years of book publishing? Well, I’m new in the UK. But just hours ahead of the BookMachine event ‘Five Years of Publishing Events’ I was thinking about the future–as some professionals were too (and I guess, most are…). I’m not a professional yet and mostly influenced by the German publishing market. But anyways, here are my thoughts:

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Disruption and Open Access: Thoughts on the Strategic Impact

Theories and paradigms often create the background for buzzwords. Content marketing or storytelling for example. Or sustainability. And certainly disruptive innovation. In publishing, there is nearly no conference without a discussion about the disruption of the industry. May it be ebooks disrupting print, self-publishing disrupting the fiction book publishing model, or Open Access disrupting the journal subscription model. But the discussion shouldn’t be about the disruption which isn’t predictable anyways. Discussion should be about the strategic impact.

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Google invented a new button. It is your thumb

Capture the accuracy of a human hand

In an interview, Jony Ive, now vice president of Design at Apple, talked about the difficulties he had to imagine how the Apple Watch could be operated. Would there be a button, two buttons, a scroll wheel, just the touch screen? He finally found a suitable solution. Meanwhile, Google did too. They just ditched all the physical controls and replaced them with hand gestures.

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